Filed under June 15th, 2010

Six Tips for Website (and SEO) Success

in How To, web design by Derek Curtis

Everyone can use some advice now and then, from the neophyte to seasoned web veteran. If you’re new to web design, then tips are crucial to your understanding of how things work, how they should be crafted, and how to do things the right way. If you’re already an expert, then tips and advice can [...]

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Filed under May 13th, 2010

Created Versus Generated Content

in How To, Social Media by Derek Curtis

How difficult it is to start a blog or a Twitter account? Well, “starting” is never terribly difficult, but keeping consistent with your writing and updating can be. However, it’s possible to lessen some of the stress and strain by understanding, then utilizing, what can be termed “Created Content” versus “Generated Content.”

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Filed under April 20th, 2010

Greening the Office: 22 Ways You Can Green the Office on April 22nd

in How To, Small Business by Libbie Miller

Earth Day is here. Check out these 22 ways you can you make your office a more green environment not only today, but EVERY day.

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Filed under April 18th, 2010

SEO: The 5 Things That Really Matter

When it comes to SEO, there’s a lot that plays into the equation, but only 5 things that really matter. Pay attention to these and your efforts will pay off.

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Filed under April 13th, 2010

Split Test Your Way To Better Results: 3 Key Items to Test

in How To, Small Business, marketing by Nicole Schumann

If you are engaging in email marketing but not seeing the results that you were hoping for, you probably need to change some aspect of your email. But what could be the problem? This is where Split Testing, aka A/B Testing, can help.

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Filed under April 7th, 2010

Customers as Friends: 4 Ways to Create Brand Loyalists

in How To, Small Business, Social Media by Libbie Miller

Building customer loyalty is a core goal for anyone marketing a business. Recruiting brand loyalists can be a grueling pursuit, but one that can pay dividends. We’ve provided a few ways you can take things even further by making your customers your friends.

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Filed under April 6th, 2010

What a Frilled Lizard Can Teach Us About Business (3 Easy Ways to Make your Business Look Bigger & More Credible)

in How To, Small Business, ecommerce by Alfred Rose

For many small business owners, establishing trust and credibility can be a challenge. Here’s three tips that can help your business appear bigger.

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Filed under March 26th, 2010

Selling ad space getting a little tough? Sell T-Shirts!

in How To, Small Business, ecommerce by Alfred Rose

or content-driven websites, or even content in print, for that matter, monetization is typically limited to advertising—the selling of ad space. This model, however, leaves businesses at the mercy of a fickle advertising market, which has been in a substantial recession since last spring.

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Filed under March 5th, 2010

What Can Your Business Learn From Lyle Lovett?

in How To, Small Business by Libbie Miller

Lyle Lovett probably isn’t the easiest connection to make when it comes to considering the traits of highly successful brands, but there’s a lot to learn from this legendary showman. He certainly has some key traits worth emulating…

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Filed under March 3rd, 2010

Don’t Pull A Rolling Stone!

in How To by Alfred Rose

How much time do you have remaining before your domain registration expires? Perhaps Rolling Stone’s domain glitch will remind you of why it’s important to be aware of the expiration date.

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