Building customer loyalty is a core goal for anyone marketing a business. Recruiting brand loyalists can be a grueling pursuit, but one that can pay dividends. We’ve provided a few ways you can take things even further by making your customers your friends.

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Tags: brand loyalists, brand loyalty, customer loyalty, Foursquare, geo-location, Gowalla, location based apps, Small Business, small business tips

We’re heading South…South By Southwest that is, the yearly event that techies covet. Take a look at my picks for the top sessions discussing all things small business, and send some questions my way.

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Tags: Austin, B2B marketing, B2C marketing, Bill Leake, Chris Winfield, customer service, David Sloly, Erik Wolf, growing your business, Ian Sanders, interactive, Melanie Baker, Small Business, small business growth, small business tips, Social Media, South By Southwest, Stephanie Frost, SXSW, Tony Adams

Lyle Lovett probably isn’t the easiest connection to make when it comes to considering the traits of highly successful brands, but there’s a lot to learn from this legendary showman. He certainly has some key traits worth emulating…

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Tags: brandi carlile, business advice, business tips, cayamo, emmylou harris, john hiatt, lyle lovett, small business tips